Environmental Voter Project
The Environmental Voter Project aims to significantly increase voter demand for progressive environmental policy by identifying inactive environmentalists and then turning them into consistent activists and voters. The Environmental Voter Project is a new, powerful concept that (1) uses big-data analytics to identify inactive environmentalists and then (2) applies cutting-edge behavioral science to turn them into more consistent voters. Using a new generation of Get-Out-The-Vote techniques, we are dramatically increasing voter turnout while precisely measuring our impact. EVP is a non-partisan nonprofit organization. We do not endorse candidates or tell people how to vote. EVP has a much bigger goal: instead of trying to influence particular elections, we aim to fundamentally change the electorate so that policy makers respond accordingly. Our steady, movement-building approach is using proven techniques to bring environmental voter turnout to a tipping point of overwhelming demand for progressive environmental policies.